Clients
For eleven years, Web Strategies has provided our clients with professional, personal service and has helped them achieve success in a variety of areas.
Blue Ridge Meats – Blue Ridge Meats needed a way to reach more customers, both farmers and retail customers. Their website also gave the misconception that they were only a slaughterhouse and butcher and did not sell to the public. We worked with them to adjust their website architecture and streamline their design so that the website is easier for users to navigate. We also put more of the focus on the country store by adding Fresh Friday notices about their fresh meat offered on Fridays. We added an e-newsletter sign-up so that customers could receive weekly updates. We will be integrating social media marketing in the future. (Web Design, Digital Marketing and Social Media Marketing)
KidKupz.com – KidKupz launched a national marketing campaign promoting its children’s health product. As part of the total marketing plan, KidKupz wanted to include a social media marketing component in order to immediately create a buzz. Web Strategies provided a full scale social media strategy, tactical implementation (including blogging tactics) and ongoing maintenance. (Social Media Marketing, Search Engine Optimization)
GoodDogz.org – GoodDogz.org, an animal welfare nonprofit, re-launched its website with a new design in July 2008. Web Strategies recognized this organization as an ideal candidate for social media and provided a full-scale social media strategy and tactical implementation including the development of active and growing NING community to support dog owners and adopters. (Social Media Marketing)
Jenny’s Hair Salon – Moving from a large format salon to her own boutique salon, Jenny needed a web presence to help promote her new business as well as connect with clients. She wanted a website that encompassed the shabby chic feel of her salon. Web Strategies provided web design and coding as well as ongoing maintenance. (Web Design & Development)
USA TODAY Charitable Foundation – USA TODAY needed a public brochure website to provide information about its charitable giving programs. Web Strategies created a new website based upon established branding guidelines and marketing collateral. (Web Design & Development)
USA TODAY Education – For five years, Web Strategies owner, Beth J. Bates, provided web development and technical project management consulting for USA TODAY Education. Beth managed large scale software development projects as well as the creation of new websites for both the Education and Circulation departments. (Web Development & Project Management)
Money Matters and More – Radio personality, Heather Taylor, needed a blog for her latest endeavor providing financial advice and resources. Web Strategies set-up a self-hosted WordPress blog and migrated her audio file archive. The design is based on a WordPress theme. (WordPress Development)
American Youth Policy Forum – This nonprofit association provides learning opportunities for policy leaders, practitioners and researchers working with youth on education issues. Web Strategies worked with the team to gather business and technical requirements assess and provide recommendations for a new member management package. (Technical Assessment and Recommendation)
Speaking Engagements
- Social Media Extravaganza for DC Web Women (Panelist – Importance of Listening)
- Grassroots Marketing for Event Planners for Celebrate Fairfax! (Panelist – Social Media)
- Writers: Push the Electronic Envelope for American Independent Writers (Panelist – Self-Promotion & THE PITCH)
- Social Media Primer for Mayra Ruiz (Panelist – Creating Effective Online Profiles)
- Social Media for Nonprofits for Volunteer Fairfax (Breakout Session Leader– Community Building)
- Online Writing for American Independent Writers (Panelist – Online Writing)
- Web 2.0 – Beyond the Hype for Hinge (Panelist – Launching a Social Media Campaign)
